Windows 8 Very Slowly Growing to Prominence in the OS Market

March 4, 2013

Consumers are learning to embrace new technology and upgrading Windows 7 to Windows 8 – albeit very, very slowly. Net Applications has unveiled its latest analytics report on the newly released operating system, showing that Windows 8 usage has risen slightly from 2.26 percent at the end of January to 2.67 percent a month later.

Most of Microsoft's competition, of course, is with itself. Windows 8 is gaining on Microsoft's Vista operating system, which is about double Windows 8 at 5.17 percent. Apple's products still lag behind, as Windows 8 has overtaken OS X 10.8 Mountain Lion (2.61 percent).

Still, Microsoft was hoping for a faster rise to prominence for its newest operating system. Since releasing it to the public on October 26, the corporation has worked hard to sell the new OS to its customers, including a holiday-season sales push in December and post-holiday discounts in January.

Microsoft has consistently emphasized the ease of upgrade from Windows 7 to Windows 8.

"It will ask you what you want to keep from your current Windows installation," Microsoft wrote on its product blog. "You will be able to upgrade from any consumer edition of Windows 7 to Windows 8 Pro and bring everything along, which includes your Windows settings, personal files and apps."

Windows 8 has worked to appeal to a wide range of potential users, offering a flexible operating system that works on both PCs and tablets. But as the tablet market is already established, with iPads and Android devices leading the way, it's proven difficult for Microsoft to get a word in edgewise.

Windows 7 and Windows XP remain dominant in the operating system market, carrying 44.55 and 38.99 percent, respectively. Microsoft's newest OS is making its presence known, but it hasn't exactly been an overnight success.