The versatility of mobile tech solutions
September 23, 2015
While the tech and healthcare sectors tend to get most of the attention when it comes to mobile tech applications, a variety of other industries are also leveraging these innovations to streamline operations. The trucking and biotech fields are just a few of the many other sectors that have found new uses for mobile tools and other forms of technology that create efficient, flexible solutions.
Truckers use mobile app for routes
A growing number of independent truckers are using mobile applications to make their jobs more efficient, according to The Wall Street Journal. The publication noted that Trucker Path, one of many apps that intend to give drivers the best route, has been downloaded more than 200,000 times in the past three years. The app will soon feature a marketplace function that will enable drivers to locate freight loads with the touch of a button.
“It’s hard to find the right freight that you want to transport, and the industry is so far behind the technology,” Ivan Tsybaev, the founder of Trucker Path, told the publication. “Right now, you can call all the brokers in the area and see if they have any freight, but it requires a lot of time. And most of the solutions are Web-based or PC-based or don’t exist at all. Now is the right time for mobile.”
Biotech firm leverages mobile technology
Baseline Magazine reported that Thermo Fisher Scientific, a $17 billion biotech firm, has recently bolstered its sales and marketing efforts with mobile technology.
“There is a tremendous need to support our sales force and drive greater productivity,” Jasmine Zheng, a global sales force manager for Thermo Fisher, told the news outlet. “A few years ago, we recognized that we were facing challenges. The sales team had to find content and data from multiple sources and platforms.”
Zheng added that the sales representatives had to spend too much time locating model data and other specific kinds of information. Productivity naturally waned, and something had to be done about it.
The firm has since implemented a mobile content management platform that has greater significantly greater levels of corporate connectivity. Zheng told the news outlet that the mobile platform has made it much easier for the sales force to find specific information. Chris O’Leary, the company’s director of global sales, estimated that the mobile initiative has provided Thermo Fisher with a 5 percent productivity uptick, thereby giving the businesses another full day’s worth of work.