Hybrid cloud on the rise

April 8, 2015

Chief executives from New York to Hong Kong have recognized the benefits of cloud computing and adapted their business models accordingly. More and more decision makers understand that it can ease the processes of data storage, access, sharing and back up. It can also globalize a workforce and reduce an enterprise’s carbon footprint.

Cybersecurity and system optimization continue to be the primary concerns of the technology’s adopters. As a result, hybrid cloud solutions have become increasingly common in the business world.

Survey highlights growing preference for hybrid model
EMC Corporation recently conducted a survey on cloud adoption and found that a hybrid cloud framework has increased to 27 percent across the globe, marking a 9 percent upswing since 2013, Networks Asia reported. Europe, the Middle East and Africa led the way with a 28 percent rate, and the Asia-Pacific region and Latin America both tallied 24 percent.

The survey also found that about 64 percent of respondents worldwide and 68 percent of those in the Asia-Pacific region said that the hybrid cloud is imperative because it can offer security and agility.

“Enterprise IT continues to be under massive pressure to improve quality of service while reducing cost,” Jeremy Burton, the president of products and marketing with the EMC Corporation, told the news outlet. “As a result, companies are moving toward more advanced levels of IT infrastructure driven by innovation such as [the] hybrid cloud.”

The benefits of a hybrid cloud system
According to Data Center Knowledge, a hybrid cloud setup can provide significant cost savings by allowing for the cost-effective allocation of data. It has also been shown to provide a greater level of information security. However, perhaps its most practical benefit is its ability to optimize the user process.

Danny Sabbah, the chief technology officer with IBM, told the news outlet that everything in the digital business world is shifting toward hybrid solutions. Cloud providers want to offer a more customizable experience for customers. Ian McVey, the director for enterprise and systems integrators with Interxion, said that success with a client base often hinges on the location of infrastructure.

“What happens when someone wants to do real time? Geolocation? Wants to check against the customer base, check against the store database and send a text message to see if the customer opted in? The current solution is so spread out, that by the time you do all the hops, the consumer is down the street,” McVey told the news outlet. “The answer is to colocate some of the assets.”