Businesses across the globe adopt cloud computing services

February 17, 2015

A rising number of business leaders across the globe are adopting the cloud for a wide range of advantages. Despite the continued risk of data breaches, the benefits are too plentiful to ignore.

The most common reason that chief executives implement the cloud into their business model is for its ability to streamline the processes of data storage, access, backup and sharing, the last of which has been shown to encourage collaboration among employees.

The cloud can also significantly reduce the carbon footprint of a company. While traditional server hubs often continuously expend energy through all hours of the day, cloud computing is entirely digital and is much less dependent on energy sources for operation. Environmentalism may not be the primary reason for cloud adoption, but it is nonetheless a nice perk on the side.

A few other benefits – the cloud can easily globalize a workforce and, due to all of these aforementioned advantages, it can also ramp up productivity in the long term. Meanwhile, the vast majority of cloud service providers will allow their clients to expand storage capacity at relatively minor costs. This variety of benefits has quickly boosted the global cloud market.

Marriott partners with IBM cloud service
IBM recently announced that the popular hotel chain Marriott has adopted its cloud technology service. The partnership will bring IBM’s cloud service to more than 4,000 Marriott properties across the globe.

“Marriott continually transforms its technology to ensure we provide a seamless and enjoyable experience for guests throughout their entire stay,” said Bruce Hoffmeister, Marriott’s global chief information officer. “IBM Cloud provides the analytics to see early stage data patterns and the scale and flexibility to enable timely, innovative new services that will meet guests’ expectations in a predominantly digital world.”

Cloud startup in Denver lures $3.9 million in venture capital
Dizzion, a Denver-based company that creates virtual computer services to help workers use the cloud, has raised $3.9 million in venture capital, according to the Denver Business Journal. The company plans to soon open another office, this time in San Antonio, to further expand its operations and keep pace with demand.

“Desktop virtualization is expected to grow to a $5.6 billion industry, and we believe this market has the potential to expand further as corporate computing adapts to cloud-based technologies,” Joe Zell, general partner of lead investor Grotech Ventures, told the news outlet. “Dizzion detected this market opportunity years ago and, staking a strong leadership position, is poised for expansion in both market size and technology innovation.”