The manufacturing industry is going through vast changes as consumers demand immediate, best-in-class products quickly. Intense speed-to-market pressures are forcing companies to look beyond ‘the way things used to be done’ & take a serious look at back-end integration & improvements throughout the entire product lifecycle. CTOs are also exploring manufacturing process automation as a means of revolutionizing efficiency when it comes to weeding through large volumes of customer data to guide business & production decisions.