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Retail banks are striving to differentiate their products and services, develop a deeper understanding of customer needs, and build customer relationships. The move to a customer-centric organization is not viewed as optional.
A shift to customer-centric banking has been linked to increased profitability and better adherence to regulatory compliance requirements – making adaptation and adoption a mission-critical issue for banks going into the future.
Join DISYS for a 60-minute webinar on the importance of analytics and how they are key to customer-centric banking.
During the webinar, we will discuss the key drivers for banking analytics including profit margins, customer touch points and behavior, proliferation of information generators and effective ways to crunch data.
We will also touch on the historical analysis necessary to understand customer profitability and segmentation and gain insight into customer lifetime value, value-at-risk and transactional fraud likelihood.
Lastly, our webinar will focus on customer relationship development optimization, customer retention and tactic optimization and marketing mix modeling.
Paul Francis is the Business Intelligence Practice Leader for Digital Intelligence Systems, LLC (DISYS). With DISYS a little over a year, Paul is a strategic thinker with more than 20 years of experience delivering Enterprise Data Management solutions in the pharmaceutical, telecommunication and financial service industries. He has cultivated a long history collaborating with client (both business and technology) leadership and delivering mission critical Business Intelligence and Analytics projects, Master Data Management (MDM) and Big Data Strategies and solutions.